Predictions for 2011

Fashion has seen enough lounge-style, drape-wear. Get ready for structure!  One of my favorite looks, that I believe we can all pull off with 110% style is the recent 'look of the day' I found on InStyle.com (below).

It represents a slow transition from drape to high-end structure. Great way to show off monochromatic!

Another great look, I absolute adore, came from a recent Gap advertisement. Modeled by one of my ultimate models - Yaya Dacosta (America's Next Top Model - Season 3) - this look showcases high style with low cost.

Completely on trend with tights and oversized sweater vest, she pulls it all together with a belted ribbon. 

Image by kk+ via Flickr

Without saying too much, denim will always be on trend. Hot off the shelf - William Rast denim, selling at TARGET!! And, starting at only $17.99....I know.

Have fun splurging and saving on these fun ideas for 2011...and don't forget about Belladonna Marie.


XOXO - Jenny

A Few of My Favorite Things

Image by Osei (Ozzy) via Flickr

Now that the holidays are in full swing, I decided to share some of my current favorite things, when it comes to fashion.

Talbots new collection! I am loving the romantic embelishments found on almost every piece of their current collection. Check it out at http://www.talbots.com/.

Rachel McAdams is fabulous! She is so inpiring to me.  I love that she is this high profile actress, who still finds time to garden at her beautiful Canadian home. Check out the recent photo shoot she did at http://www.instyle.com/.

Cinnamin popcorn is divine! What a perfect time to celebrate cinnamin popcorn. It is hard to find throughout most of the year, but during the holidays you are sure to find it in almost every store.

Sonia Kashuk's pencil case! Not only is her case perfect to hold make-up and other necessities, but it is also a perfect holiday clutch. Check it out in store or on-line at http://www.target.com/.

Thanks for reading. I have decided to make my blog a new way to share my favorite finds in the fashion industry.  Today is a great day to be a follower. Stay tuned for holiday favoite steals and deals.

XOXO - J

Starting a fashion label is not easy. Let me rephrase...starting a label is like turning your brain on 24/7 and realizing you need more energy than Dutch Bros. can give you in one day! Despite all this, I am on the top of my "roller coaster" ride.

One of the many things I am in the midst of doing, is trying to get editors from my favorite magazines to notice me. I have a one in several million chance to get in here, but I am going to use all the creative cards to make my dreams come true...

Elle, InStyle and Lucky are 3 of my favorite magazines, and have been since I was a young girl. They are so different, yet equally likeable, and are all very needed must-have items on any trip. I love having my magazine with me on the road, at airports, in hotels, poolside, and of course my coffee table, bedstands and office desk in my house.

Elle is all about editorial, giving us stories and beautiful things to aspire to. InStyle is our 'non-gossip' way to keep up on our favorite celeb's style. Lucky is our all-access pass into local boutiques across the nation. I could be in all three!

It is hard work being the owner of a fashion label, but worth every extra shot of espresso. Can you really complain when you get to talk about fashion all day? Plus, who doesn't like going to Dutch bros. twice in one day?

(What do you think about the way I put these press kits together?)